5 Content Marketing Myths That Need to Die
salma-jafri content marketing is… In 2013 content marketing has finally progressed from a buzzword to a legitimate mainstream marketing strategy , and we can expect more such validation in 2014. If you’re a brand thinking about investing in content marketing, don’t fall for any of these content marketing misconceptions. […]
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The Chicken & The Egg problem
I used to charge for building a website by the page, and invariably I would have the odd customer ask me to only build 1,2 or 3 pages. They would say something like: “I only want to invest in a few pages for now, and when I see some traffic (i.e. increase in sales) then […]
Why Content is the Beating Heart of Search – Search Engine Journal
Content: noun The things that are held or included in something Content has been around since the start of search marketing. Even back in the days when SEO was based around spamming keywords and directories, content was always there, being churned and spun. The difference between now and then […]
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Link Building 101: Local Link Building
jon-ball • SIM Partners technology empowers major brands to maximize digital marketing results at a local level. Link Building 101 Local Link Building Link building is a project, often long and lengthy in nature. Good link building campaigns employ diverse strategies to build backlinks over the course of months, […]
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